A video inspired by the work of a brilliant photographer named Miles Aldridge, except with a Bousher and Gee twist.
Miles is known for these vibrant scenes that are both colourful and depressing, which is often how people describe Theo and Ian’s lives. Naturally, it seemed like the perfect fit for a song with such a great melody but bittersweet lyrics.
Theo and Ian meticulously worked on their own colourful compositions, except used them to tell the story of a band trapped in a vibrant mansion struggling desperately to write their next hit. And, as we’ve all experienced, their doubt oozes into their lives in the form of a horrible black goo.
Ian took the mantle of “Goo master” for this shoot, and for some reason refuses to put that title on his CV.